How did Family Explorers change your work?
We worked with a consortium of arts and cultural organisations across the North East to present the findings, conclusions and recommendations from the Family Explorers project.
This research project aimed to establish whether the existing and new communication and engagement approaches would increase both the frequency of family attendance and the propensity of attenders to try new things and take risks across different cultural forms, thereby providing them with a broader cultural experience and developing the audience.
Partners wanted the evaluation to provide robust evidence about the approach and its impact and to inform how cultural organisations engage and communicate with families in future, as well as the merits of partnership approaches to engaging and developing audiences, including across cultural forms.
The overriding objective of the project was to support organisations to embed and develop new practices, informed by the research, to better engage families across North East cultural venues and activities.